A Joy-ful Friday with Free Chicken McMcMcDo

Posted on Apr 26 2016 - 11:16am by Lanie

“Joys” of all ages enjoyed a special treat from McDonalds Philippines during the first ever Chicken McDo Day held last April 22.

To celebrate this joyful day, everyone named “Joy” or any of its variations (Joi,” “Joyce,” “Joice,” and “Joyann”) were treated to McDonald’s best-tasting Chicken McDo for free. What’s more, each Joy was allowed to bring one companion who also received a free 1pc Chicken McDo with Rice as they dined and bonded at McDonald’s.

A long Joy-ful line outside a McDonald's store small

A joyous atmosphere was present in close to 30 participating stores across Metro Manila as thousands of Joys happily savored the new and improved Chicken McDo made juicier and tastier with just the right crunch.  Marinated, breaded, and fried to a golden perfection, the Chicken McDo makes every dining moment satisfying. Always served hot and fresh, the Chicken McDo is best paired either with the World Famous Fries, Corn Cup, or the new Creamy Mushroom Soup, and a regular drink.

Chicken McDo’s moderately flaky and crisp coating fully covers the chicken that gives everyone an unforgettable crunch in every bite. The tender and juicy meat that is firmly balanced with salt and a savory flavor also makes it a real joy to eat at any time of the day.

Given only 48 hours to drive awareness for #PaChickenMcDoforJoy, McDonald’s saw impressive numbers on social—two million total interactions on Facebook and 200,000 total interactions on Twitter. The total earned mentions for Chicken McDO increased 12,000 percent compared to daily average. Several hashtags related to McDonald’s trended organically as the event was ongoing such as #PaChickenMcDoforJoy.

To learn more about Chicken McDo Day, visit McDo’s Facebook page, facebook.com/McDo.ph. Like Joys, you can also share your photos enjoying the best tasting Chicken McDo by tagging @McDo_PH on Twitter or Instagram using the #PaChickenMcDoforJoy.

17 Comments so far. Feel free to join this conversation.

  1. Berlin2016/04/27 at 1:55 pm - Reply

    Such a nice way to treat patrons and possible customers- giving them importance and recognition. I hope they could think of more promotional gimmicks or perhaps also give free mcdo meal to peeps with the name “berlin.” Ihihi

  2. Neri Ann2016/04/27 at 3:32 pm - Reply

    Nice move from Mcdo! I actually messaged all my friends with the name of Joy I hope they will have a different promotions for the other names naman! He He He!

  3. Coi2016/04/28 at 12:19 am - Reply

    That moment I wish my name has Joy on it! Hahaha! But anyway, McDo really has a great Marketing team! Actually, when I first saw the TVC I was surprised, giggled, and thought “oh no this is not happening” because that is definitely ‘pun intended’! Hahaha! It was a really nice and ‘swabe’ move for Mcdonald’s though! 😉

  4. Jerzee Benavente2016/04/28 at 8:02 am - Reply

    We are actually very puzzled of why McDo used Joy for their marketing strategy. I always relate Joy to ChickenJoy. Lol! But, it’s really nice of McDo to give free meals. I just wished I had Joy in my name too! Hahaha!

  5. Sarah Tirona2016/04/28 at 10:28 am - Reply

    contrary to popular belief and liking, i kinda prefer chicken mcdo more than chicken joy…its the breading they use i think. hahaha

  6. kareenliez2016/04/28 at 12:53 pm - Reply

    Lucky for those who are named Joy! But even if I am not named Joy, I would still visit Mcdo most of the time because it is the favorite of my daughter and yes, their chicken is so yummy!

  7. Janice2016/04/29 at 7:12 am - Reply

    Awww, I hope they decide to treat those named Janice too. We love McDonald’s! Haha!

  8. Ming2016/04/29 at 1:01 pm - Reply

    I was surprised by Mcdo’s strategy on using Joy. Hehe. As “joy” is associated to Jollibee when it comes to chicken. I am waiting if Jollibee will be having a counter attack. Hehe.

  9. Maan2016/04/29 at 1:39 pm - Reply

    I find this promo really really cheeky and fun! I’m sure a lot of Joy’s rejoiced haha. Your move, Jollibee! 😀

  10. Edel2016/04/29 at 1:45 pm - Reply

    This campaign is quite confusing because Chickenjoy comes to mind. Lucky lang those girls named, “Joy.” 🙂

  11. Ma.Me.Mi.Mommy2016/04/29 at 2:03 pm - Reply

    My SIL’s name is Joy but she was not able to join because the one near us was not included. Sayang!

  12. Louisa2016/04/29 at 4:06 pm - Reply

    I hope they have a Louisa day soon! Such a great way to share the joy.

  13. Maria Teresa Figuerres2016/04/29 at 4:16 pm - Reply

    What a joyful day for all the lovely Joys out there. I wish they will do this again.

  14. Nina Sogue2016/04/29 at 6:16 pm - Reply

    This created a buzz in our office too! We are big fans of Mcdo, especially their Happy Meals 🙂

  15. Charley's Mommy2016/04/29 at 8:12 pm - Reply

    HAHAHA! I had this because I was with a friend whose second name is Joy. THanks, Mc Do! 🙂

  16. May Palacpac2016/04/29 at 11:41 pm - Reply

    Sana next time, May naman haha. How do they confirm if you are “joy”? Dapat ba may ID? Pano if nickname?

  17. Arlene2016/05/04 at 10:11 am - Reply

    It’s JOY indeed! Don’t we all love McDo? I crave when I go on weeks without it. And their fries, oh… it was heaven when I was pregnant!

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