Innovation is shaping the future of Filipino communities, and this year, Greentech Ecobooster proved just that. The startup took home the top honor at the Shell LiveWire 2025 Final Pitch Day, held during Echelon Philippines 2025 at SMX Convention Center, Pasay.
With its fuel-optimization device that improves combustion-engine performance, reduces fuel consumption, and lowers greenhouse gas emissions, Greentech Ecobooster was awarded ₱1,000,000 in equity-free cash funding from Shell Pilipinas Corporation (SPC).
A Win for Innovation and Inclusivity
Greentech Ecobooster’s work started with tricycle drivers in Parañaque, where the device helped cut daily fuel costs and improve vehicle efficiency.
“Our focus has always been to think beyond innovation and work toward inclusive growth,” said Rowena Bernardo, Co-Founder (Systems & Communication). “Shell LiveWire gave us the chance to sharpen our vision and bring our solution to more communities.”
Recognizing Other Filipino Innovators
Aside from Greentech Ecobooster, two other startups were recognized at the Shell LiveWire 2025 Awards:
- Agridom – for its smart agriculture solutions
- Pili AdheSeal Inc. – for developing sustainable construction materials
Both received ₱500,000 in funding, reflecting the program’s support for a diverse range of solutions that address local challenges while offering scalable impact.
Shell LiveWire’s Legacy in the Philippines
Launched globally 40 years ago and in the Philippines in 2020, Shell LiveWire nurtures startups through mentorship, financial support, and expert guidance.
- Supported over 180 local businesses
- Helped sustain 900+ jobs
- Saw 80% of startups remain operational for at least two years
- Five Philippine startups earned spots in the Global Top Ten Innovators
- 16 businesses entered Shell’s supply chain
“Shell LiveWire is about more than technology. It’s about building a Philippines that leads Asia’s growth through collaboration and progress,” shared Baste Quiñones, Executive Director of Pilipinas Shell Foundation, Inc. (PSFI).
For updates on the next Shell LiveWire program, visit Shell Pilipinas’ official website and social media channels.
